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Bollinger can trace its roots in the Champagne region back to 1585 but it wasn’t officially founded until 1829, when aristocrat Athanase de Villermont inherited a sprawling estate in Aÿ. Forbidden to enter the trade because of his status, Villermont employed wine merchants Joseph Bollinger (who later married Villermont’s daughter) and Paul Renaudin to form Renaudin-Bollinger. Renaudin died in 1851, leaving no heir, but his name stayed on the label until the 1980s.