After months of design discovery, client interviews and client testing, we successfully launched the back-end systems in readiness for the new site this spring. Now, we are ready to introduce our new site which has been optimised to improve your global wine and spirits buying and selling journey.
Search and filter functionality improvements have been implemented site-wide. This means you will be able to smart filter wine and spirits in seconds and browse by myriad criteria such as region, style and price point when looking for inspiration. You will also be able to access producer and region profiles, buying guides and long-form features faster than ever before. Signposting to this rich content has been vastly improved to ensure you have all the tools you require to make the most informed purchase possible.
We hope you enjoy familiarising yourself with the new FINE+RARE site. In the coming weeks and months, more functionality will be rolled out for our clients around the globe – some of which are detailed below. All these updates have been designed to ensure you receive the best end-to-end service, tailored for your needs, wherever you are in the world.
If you have any questions or feedback about this, or anything else, please contact Group CEO Patrick O'Connor directly.
A feel for what’s to come:
NEW PORTFOLIO AND TRADING PLATFORM
In August, we will launch the first iteration of the new Portfolio platform, which has been built following your feedback to fundamentally improve your experience. For the first time, you will be able to see a single-page cellar view featuring all the most critical buying and trading facts, which is a significant reduction from the current four pages.
In the next iteration, market data will populate your account and inform you about key trading opportunities and how these might affect your portfolio. Peer-to-peer trading will also become available, as you will be able to set your own trading prices online using market insight and data, list and unlist products, with new features to receive or place bids.
As part of this release, we will also be improving the current checkout journey, making it more intuitive and efficient.
GLOBAL FINERARE.COM AND LOCAL DOMAIN LAUNCHES
Significant changes will continue to be introduced to improve your online service needs. Following the launch of the user-centred website in 2023 and the Portfolio update mentioned above, a global website will go-live in 2025. This will provide greater visibility for sourcing new wines and improve your collection management. Order tracking and status updates will also be vastly improved.
New local domains will roll out throughout 2024. These domains will enable global clients to buy, sell and trade with greater ease as they access short- and long-form content tailored to specific local market requirements.
You will also be able to explore and register interest in our local events online, and you'll have access to local stock availability, services and listings.